Notes from shipping, not theorising.
Opinionated playbooks on scoping MVPs, fixing landing pages, squeezing React apps, and choosing the right surface for the workflow. Written by a freelance developer, for founders who would rather build than meet.
- 01Engineering•2 min read
The minimum auth setup for an MVP (and what to delete)
Auth is the feature that eats the most engineering time for the least user value at MVP stage. Here's how to ship the minimum that lets you validate, and nothing more.
#auth#mvp#supabase - 02Engineering•2 min read
Why I stopped using Tailwind plugins (and what I do instead)
Plugins felt like a productivity hack. They turned out to be a complexity tax. Here's the case for cutting them — and the two I still keep.
#tailwind#css#opinion - 03Engineering•2 min read
TanStack Start vs Next.js: a freelancer's honest take in 2026
I've shipped both in production this year. Here's what I tell clients when they ask which framework to bet on — and why the answer is rarely Next.js.
#react#tanstack#nextjs - 04Engineering•2 min read
Telegram bot vs WhatsApp bot: which to build first in 2026
Both are fine. Both are wrong for different reasons. Here's how to pick based on your audience, your budget, and how much friction you can stomach from a Meta-owned platform.
#telegram#whatsapp#comparison - 05Engineering•9 min read
Telegram bots for business: when they beat a web app
For the right problem, a Telegram bot out-converts and out-retains a web app at a fraction of the build cost. For the wrong problem, it is a dead end. Here is how to tell the difference.
#telegram#automation#product - 06Engineering•10 min read
The React app performance checklist I run before every launch
Your app feels fast on your M-series MacBook on fiber. Your users are on a mid-range Android on 4G. Here is the exact checklist I run before every launch to close that gap.
#react#performance#web-vitals
Blog FAQ
- How often do you publish?
- Every other week, give or take. The pace is set by what is genuinely worth writing about — there is no schedule for the sake of one.
- Who is this blog for?
- Founders, operators, and product engineers shipping the first or second version of something. Less theory, more decisions you can copy.
- Can I republish or quote a post?
- Quote freely with attribution and a link back. For full republication, get in touch — it is almost always a yes.